P.F. Chang's China Bistro, Inc. owns and operates two restaurant concepts in the Asian niche. P.F. Chang's China Bistro (“Bistro”) is our full service upscale casual dining concept and Pei Wei Asian Diner (“Pei Wei”, pronounced pây wây) is our quick casual concept. In addition, we have extended the P.F. Chang’s brand to international markets, domestic retail products and domestic airports, all of which are operated under licensing agreements.
The first Bistro restaurant opened in Scottsdale, AZ in 1993 and the first Pei Wei restaurant made its debut in the Phoenix-metro area in 2000. As of January 2, 2012, we owned and operated 204 Bistros in 39 states and 170 Pei Weis in 23 states. We anticipate opening 2-3 new Bistro restaurants and 12-16 new Pei Wei restaurants during fiscal 2012. Additionally, there are 16 Bistro locations in international markets, two Bistro restaurants locations in Hawaii and one Pei Wei international location, each operated by business partners under licensing agreements.
The P.F. Chang's dining experience provides our guests with consistently outstanding Chinese-inspired cuisine, attentive and personal service, and an inviting dining environment all at a great value for their dollar. The menu at our Bistro restaurants features traditional Chinese offerings and innovative dishes that illustrate the emerging influence of Southeast Asia on modern Chinese cuisine. Our chefs are trained to produce distinctive Chinese cuisine using traditional recipes from the major culinary regions of China updated with a contemporary twist. The intense heat of Mandarin-style wok cooking sears in the clarity and distinct flavor of fresh ingredients. Our menu is complemented by a full service bar offering an extensive selection of wines, specialty drinks, Asian beers and sake. We offer superior customer service in a high energy atmosphere and a decor that includes wood and slate floors, life-size replicas of the terra cotta Xi'an warriors and narrative murals depicting scenes of life in ancient China. Entrées at the Bistro range in price from $7.95 to $24.95.
Pei Wei caters to a quicker, more casual dining experience and serves freshly prepared, wok-seared, contemporary pan-Asian cuisine in a relaxed, warm environment with friendly attentive counter service and take-out flexibility. Pei Wei offers the same spirit of hospitality and commitment to providing fresh, high quality Asian food at a great value that has made our Bistro restaurants successful. Entrées at Pei Wei range in price from $6.25 - $9.50 with a selection of beer and wine available.
Our restaurants are recognized for their diverse menus, exceptional value, and distinctive architecture and design that create a unique dining experience for our guests.
P.F. Chang's China Bistro, Inc. had consolidated revenues totaling $1.2 billion during fiscal 2011.
On July 2, 2012, P.F. Chang’s China Bistro, Inc. was acquired by Centerbridge Partners, L.P.